Courses Detail Information

BUS4220J – E-Business Management

Instructors:

Credits: 3

Pre-requisites:

Description:

This course aims to provide students with an introduction tothe issues which surround the management of E-Businesstechnologies within the business environment

Course Topics:

1.Evolution ofeBusiness
2.Building e-Business Presence
3.E-Commerce Business Strategiese
4.Business Marketing and Advertising
5.E-Commerce Security and Payments Systems
6.Social Business and Mobile marketing
7.Ethical, Legal and Social lssues
8.Social Media
9.Online Communities
10.B2B ECommernce